Press Release: The Relaunch of The Omega
The Omega Rises: TRU Student Newspaper Relaunches with Renewed Vision and Expanded Reach
Kamloops, BC – Thompson Rivers University (TRU) is proud to announce the highly anticipated relaunch of its official student newspaper, The Omega, with a special event on April 10, 2025, at the TRU Grand Hall from 5:00 PM to 7:30 PM. The event will honor The Omega’s rich history while looking ahead to its future as a platform for student voices and impactful journalism.
Since its inception, The Omega has played a crucial role in campus journalism, covering stories that matter to the TRU community. With this relaunch, the publication aims to solidify its legacy, foster student involvement, and embrace digital innovations. The new edition will introduce a modernized website, expanded multimedia content, and increased opportunities for student contributors. This relaunch is a testament to the dedication of the students and faculty who have worked tirelessly to ensure The Omega remains a relevant and engaging source of news.
“We want The Omega to be more than just a publication; we want it to be a legacy that future generations of students can build upon,” said Sean Brady, Manager of The Omega. “This relaunch is about creating a sustainable platform where student voices will continue to shape TRU’s story for years to come. Our commitment is to not only report the news but to spark discussions and encourage critical thinking among students.”
The relaunch event will feature speeches from Sean Brady and Robert McAlaster, Editor-in-Chief of The Omega, reflecting on the newspaper’s journey and its vision moving forward. Attendees can enjoy live music, interactive media exhibits, and networking opportunities with TRU faculty and student journalists. A panel discussion featuring past editors and notable alumni will explore the importance of student journalism and its role in shaping public discourse.
“The Omega has always stood for truth, integrity, and student expression,” said Robert McAlaster. “With this relaunch, we are reinforcing our commitment to preserving those values while evolving with the changing media landscape. This relaunch isn’t just about the present—it’s about paving the way for future generations of student journalists.”
A highlight of the evening will be the unveiling of The Omega’s redesigned website, featuring a more intuitive user experience, sections for investigative reporting, opinion pieces, and multimedia storytelling. The updated platform will enable student journalists to share their work more effectively and engage a broader audience. The event will also showcase The Omega’s digital transformation, highlighting how new tools and technologies will be used to enhance content delivery and audience engagement.
Students, faculty, alumni, and community members are invited to attend and celebrate this milestone. Light refreshments will be provided, and attendees will have the opportunity to sign up as contributors or join the editorial team. The event will also feature a networking session where students interested in media careers can connect with professionals and faculty members. For more information, visit www.theomega.news or follow The Omega on social media.
Media Contact:
Yusuke Yoshizato
yoshizatoy18@mytru.ca
236-313-2026
Distribution Plan
To reach a wide audience, we will share the press release through multiple platforms. TRU’s website, student newsletters, and digital bulletin boards will inform students and faculty. The Omega’s and TRU’s social media accounts, including Facebook, Instagram, LinkedIn, and Twitter, will also be used. Additionally, email campaigns will target students, faculty, and alumni. We will collaborate with student organizations and faculty to further expand our outreach.
Local media outlets will help increase awareness beyond campus. The event will also be promoted through community partnerships, ensuring engagement from businesses, alumni, and local organizations. Using these methods, we aim to maximize attendance, generate media coverage, and reestablish The Omega as a leading student publication at TRU.
- Castanet Kamloops – news@castanet.net
- CFBX 92.5 FM (TRU Campus Radio) – radio@thex.ca
- CFJC-TV – kamloops-newsroom@pattisonmedia.com
- CHNL (Radio NL) – info@radionl.com
- INFO News.ca – info@infotel.ca
- Kamloops Chamber of Commerce –hello@kamloopschamber.ca
- KamloopsBCNow – News@KamloopsBCNow.com
- TRU Alumni Association – alumni@tru.ca
- TRU Career and Experiential Learning – careereducation@tru.ca
- TRU Communications Office – communications@tru.ca
- TRU Conferences Centre – conferencecentre@tru.ca
- TRU Faculty of Arts – Journalism Program – hmacleod@tru.ca
- TRU International Student Services – isa@tru.ca
- TRU Marketing and Communications – dlindsay@tru.ca
- TRU Student Union (TRUSU) – services@trusu.ca